A toning shampoo that strengthens, hydrates, and neutralizes brassiness while keeping hair hydrated from roots to ends.
This highly concentrated purple shampoo cleanses, tones, and repairs while keeping hair hydrated from roots to ends. The sulfate-free formula creates a rich lather to neutralise brassiness and boost brightness after one use for all blonde, lightened, and grey hair. Natural or stylist-created, root-to-tip or balayage, every client can benefit using this as part of their Blonde Maintenance Routine for the best blonde yet.